Resource-based Perspective Ernst Verwaal and Bas Donkers Erasmus Research Institute of Management Report Series Research in Management Bibliographic Data and Classifications

Changing Perceptions and Changing Behavior in Customer Relationships Peter C. Verhoef, Philip Hans Franses, Bas Donkers Erasmus Research Institute of Management Report Series Research in Management Bibliographic Data and Classifications

We formulate a theoretical model in which we postulate that if a customers' behavior is perceived as not optimal, customers will adjust this behavior based on their current satisfaction and payment equity. Furthermore, customers will also include new experiences. In our empirical study we particularly investigate customer referrals and the amount of services purchased. Our results show positive...

Informed Option Trading Strategies: the Impact on the Underlying Price Process Cyriel De Jong Erasmus Research Institute of Management Report Series Research in Management Bibliographic Data and Classifications

ERIM Report Series reference number ERS-2001-55-F&A Publication September 2001 Number of pages 31 Email address corresponding author [email protected] Address Erasmus Research Institute of Management (ERIM) Rotterdam School of Management / Faculteit Bedrijfskunde Erasmus Universiteit Rotterdam P.O. Box 1738 3000 DR Rotterdam, The Netherlands Phone: + 31 10 408 1182 Fax: + 31 10 408 9640 Email: i...

Bergh, U. Kaymak Erasmus Research Institute of Management Report Series Research in Management Bibliographic Data and Classifications

Selective Sampling for Binary Choice Models

Journal of Marketing Research Vol. XL (November 2003), 492–497 *Bas Donkers is an assistant professor (e-mail: [email protected]); Philip Hans Franses is Professor of Marketing Research, Econometric Institute (e-mail: [email protected]); and Peter C. Verhoef is an assistant professor (e-mail: [email protected]), Department of Marketing and Organization, Erasmus University, Rotterdam. The aut...

The Effect of Relational Constructs on Relationship PERFORMANCE: DOES DURATION MATTER? PETER C. VERHOEF, PHILIP HANS FRANSES, JANNY C. HOEKSTRA ERASMUS RESEARCH INSTITUTE OF MANAGEMENT REPORT SERIES RESEARCH IN MANAGEMENT BIBLIOGRAPHIC DATA AND CLASSIFICATIONS

We examine the effect of relational constructs, such as satisfaction, trust and commitment on relationship performance (that is, positive word-of-mouth communication and the margin provided by each customer) of customers of an insurance company. A central issue concerns the effect of duration on the associations between relational constructs and relationship performance. Our empirical results p...